Sobeys New Year's Deals: Ring in 2026 with Savings!

As Canadians gear up for the festive season and the upcoming New Year, Sobeys is launching a fantastic lineup of promotions. From December 25th to January 1st, shoppers can take advantage of incredible deals across various departments, perfect for stocking up after Christmas or planning for your New Year's celebrations. This is your chance to snag some great limited-time deals and flyer specials this week to make the most of end-of-year promotions in Canada.

This Sobeys flyer is packed with delicious seafood options, perfect for ringing in the New Year. Whether you're hosting a party or enjoying a special meal at home, these Christmas 2025 Canada deals are sure to impress. Get ready for some exciting holiday promotions and find some amazing discounts this week in Canada. Don't wait too long, as these offers are available for a limited time and quantities are sure to be snapped up quickly.

Seafood Specials

Sobeys is making a splash with incredible seafood savings, ideal for your New Year's Eve feasts.

• Fresh Choice Oysters – Starting at 125 each. These fresh, high-quality oysters are a fantastic way to elevate your celebration.
• Atlantic Canada Lobster – 7.99 lb. Indulge in succulent lobster, a true delicacy.
• Unipork Tiger Shrimp – 21.99. These large shrimp are perfect for a variety of festive dishes.
• Nova Scotia Scallops – 22.99. Fresh and flavourful, these scallops are a real treat.

These seafood offers are the perfect way to create a memorable New Year's spread. Take advantage of these Christmas deals before they're gone.

Pantry & Frozen Favourites

Stock up on essentials and convenient meal solutions with these attractive offers.

• Wong Wing Entrées or Appetizers – 400 Scene Points offer. Look for specific packages to earn bonus points.
• SunRype Fruit Source Bars – 9.99 for a 12 pk or 24 pk family pack. Healthy and convenient snack options for the whole family.
• Compliments Cheese – 5.49 for 400g or shredded 2x250g selected. Great for appetizers and everyday meals.
• Mott's Clamato or Garden Cocktail or Nester's Iced Tea – 2/$7. Stock up on these refreshing beverages.
• Nescafe Instant Coffee – 6.49 for 100-170g. Kickstart your mornings with this popular coffee. Plus, earn 200 Scene Points with purchase.

These pantry and frozen deals are a smart way to save on your grocery bill. Grab these deals before they're gone.

Top Christmas Picks at Sobeys

For those still looking for last-minute additions or planning for post-holiday gatherings, these are standout offers:

1. Atlantic Canada Lobster at 7.99 lb: An elegant and impressive centerpiece for any New Year's meal, offering excellent value.
2. Fresh Choice Oysters Starting at 125 each: A sophisticated starter that adds a touch of luxury to any festive occasion.
3. Wong Wing Entrées/Appetizers with Scene Points: A convenient and flavourful option for easy entertaining, especially with the added bonus points.

Plan Your Christmas Shopping with Flyers Hub

As the holiday season continues, planning is key to maximizing your savings. We encourage all Canadians to check all flyer specials this week early, compare deals across different retailers, and plan your shopping list to avoid the last-minute December rush. With Flyers Hub, you can easily find every Christmas 2025 deal in Canada and start saving today! Don't miss out on these incredible limited-time deals.